Each year the European Reuse Barometer collects and assesses the economic, environmental, and social impacts of reusable packaging solutions in Europe. It reflects the stage of development of the reusable packaging industry while tracking its growth and informing its evolution. It also sheds light on the industry's best practices and key challenges.

This first edition of the barometer was initiated by InOff Plastic (who executed the survey and compiled the report), with support of Planet Reuse, New ERA, Zero Waste Europe, and the World Economic Forum.